After installing the FinePix software for my Fuji W3D, everytime I plugged in a camera or compact flash or SD, it would open. How annoying. Of course the reason I thought it would be useful is to crop and edit the stereoscopic images, but the FinePix software that comes with the Fuji Film Real 3d W3 doesn't do that.
Before deleting it, I wanted to change its behaviour. I wasn't able to find a way to stop FinePix opening at all, other than deleting it, but I was able to stop it opening for some events.
You can use Image Capture.
If you don't see those options, you may need to press the button to show them